Data privacy statement of Liquid Fruit GmbH

Liquid Fruit GmbH is the operator of this website and the services offered on it and thus responsible for the collection, processing and use of personal data pursuant within the meaning of the German Federal Data Protection Act (BDSG) and the Telemedia Act (TMG). The proper handling of your personal data is of special concern to us. Therefore, we would like to inform you about the handling of your personal data.

We use your personal data in compliance with the applicable data protection regulations. Below we will explain what data we collect, how we use it, and what rights you have with regard to the use of your data in relation to us.

We reserve the right to change this content from time to time. It is therefore advisable to re-read our notes on data processing at regular intervals.

Section 1

Personal data

We collect, process and use your personal data only with your consent or if permitted by law. We will only collect, process and use personal data that is necessary for the performance and use of our service or that you voluntarily provide to us.

Personal data is all data that contain information about the personal or factual circumstances of a particular or identifiable customer. These include, for example, the name, the e-mail address, the home address, the gender, the date of birth, the telephone number or even the age.

Section 2

Purposes of collecting personal data

We require your personal data for the following purposes:

  • to process your orders (your e-mail address, your home address, your shipping address),
  • to answer your questions (your e-mail address, your telephone number, where appropriate),
  • when registering for the newsletter, your e-mail address will be used for our own advertising purposes, until you unsubscribe from the newsletter. You can unsubscribe at any time at info@magu.me,
  • for billing purposes when settling the contractual relationship with you (your credit card data or your account data).

Section 3

Transfer of personal data to third parties

The settlement of the contractual relationship with you sometimes requires the transfer of your personal data to third parties (e.g. suppliers or freight forwarders). Data disclosed to third parties are used by such exclusively for the fulfillment of their obligations or duties. Data are transferred to governmental institutions or authorities only in accordance with mandatory national legislation.

Section 4

Consent and revocation

You may revoke your consent for us to use, process and transfer your personal data for marketing purposes (e.g. sending you electronic newsletters or offers, using Google Analytics) at any time and without observing any particular form or deadline with regard to the future. You may additionally object to us using your data within an otherwise legally permissible framework, e.g. for postal marketing measures. In both cases, please contact Liquid Fruit GmbH, Waitzstraße 33, 24937 Flensburg, Phone +49 46180729130, Fax +49 46180729139, E-mail info@magu.me. After your cancellation, we will use your data exclusively for processing orders and will refrain from sending you any further advertising material.

Section 5

Automatic data adaptation through cookies

A cookie is a small text file that is stored in the cache of your browser and allows to analyze your use of our website. Our computer system automatically records the following data when our website is accessed via cookies:

  • your internet address (IP address),
  • the browser type and version,
  • the website from which you visit us (referrer URL),
  • the operating system used,
  • the website from which you are redirected to other websites
  • the Date and time of your access.

These data are stored separately from any other information you may provide. These data will not be linked to your other data. These are evaluated for statistical purposes to optimize our websites and our offers. The data will be deleted after evaluation.

You can block the use of cookies in your browser if you do not want to use them. It can not be ruled out that this will affect the functionality of our websites.

Section 6

Collecting and processing data when using Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses so-called cookies, which are text files that are stored on your computer and enable analyzing your use of the website.

The information generated by the cookie about your use of this website is anonymized, so that it can no longer be assigned to a connection. Cookies are usually transmitted to a Google server in the United States and stored there. However, if IP anonymization is enabled on this website, Google will truncate your IP address within EU member states or other parties to the Agreement on the European Economic Area before transmitting it. Only in exceptional cases will the full IP address be sent to a Google server in the USA and truncated there. Google will use this information to evaluate your use of the website, to compile reports on website activities for website operators and to provide other services related to website activities and internet usage on behalf of the operator of this website.

Google will not associate your IP address with any other data held by Google. You may prevent the use of cookies by selecting the appropriate settings on your browser; please note however that you may not be able to use all functions of this website when cookies are disabled.

By downloading a browser add-on for deactivating Google Analytics and installing it for your browser, you may also prevent the collection of data generated by the cookie and data related to your use of the website (including your IP address) as well as the processing of this data by Google. The deactivation add-on can be found here: http://tools.google.com/dlpage/gaoptout?hl=de.

We have entered into a contract data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Section 7

Duration of data storage

Your personal data will only be stored as long as this is required for the provision of our service. From time to time, a longer data retention may be required due to statutory or legal obligations.

Section 8

Data security

To protect your data, we have set up technical and organizational security measures, in particular against loss, manipulation or unauthorized access. We regularly adapt our safety precautions to the continuous technical developments.

Section 9

Information

You have the right to request information about data stored by us about you at any time and free of charge. We will be happy to correct, block or delete your data if they are incorrect or were incorrectly stored. Please also let us know when your personal data has changed. Please send your requests for information, questions, complaints or suggestions on data protection by post mail to: Liquid Fruit GmbH, Waitzstraße 3, 24937 Flensburg, or by E-Mail to info@magu.me.

You can also view and change the data stored by us on you at any time by logging into our website using your login data. You can delete your data or your entire user profile at any time. You can do so by using the appropriate option in your user profile or by sending a corresponding e-mail to info@magu.me. Please note that you cannot or cannot fully use our services if you delete your data.

 

Validity of data privacy statement: This data privacy statement is currently valid and dated 5 December 2016. You can retrieve at any time from our website www.magu.me/datenschutz and print it.